At the 2017 Project Play Summit, experts examine how to get more Latino youth involved in organized soccer in the U.S., where it’s typically a suburban, pay-for-play model. Moderating the session is Alicia McConnell, Director of Training Sites and Community Partners, U.S. Olympic Committee. Panelists are Lawrence Cann, Founder, Street Soccer USA; Ed Garza, President, Urban Soccer Leadership Academy; Chris Moore, CEO, U.S. Youth Soccer; and Hugo Salcedo, Director, MaxInMotion.